Press Archive - Gong

Gong Named To The Forbes Cloud 100 List For The Fourth Consecutive Year

Hannah Slocum — Tue, 08 Aug 2023 14:45:00 +0000

Gong’s Revenue Intelligence Platform Recognized for Helping Companies Drive Efficient Growth with AI-Powered Customer Insights SAN FRANCISCO – August 8, 2023: Gong, the Revenue Intelligence leader, today announced it has been named to the Forbes 2023 Cloud 100, the definitive ranking of the top 100 privately-held cloud companies worldwide. 2023 marks the fourth straight year Gong has been named to the list, which is published by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures. “We’re thrilled to be included on the Forbes Cloud 100 list again this year, especially coming on the heels of expanding our Revenue Intelligence Platform with Engage, our AI-enabled sales engagement solution and our proprietary AI models built specifically for sales teams,” said Gong co-founder and Chief Product Officer, Eilon Reshef. “Combining the power of the cloud and AI, we’re delivering on our mission to transform revenue organizations with customer insights that improve decision-making and drive efficient revenue growth.” For the eighth consecutive year, the Cloud 100 committee reviews submissions from hundreds of cloud startups and private companies each year. The Cloud 100 evaluation process involved ranking companies across four factors: market leadership (35%), estimated valuation (30%), operating metrics (20%), and people & culture (15%). For market leadership, the Cloud 100 enlists the help of a judging panel of public cloud company CEOs who assist in evaluating and ranking their private company peers. “The companies of the Cloud 100 list represent the best and brightest private companies in this crucial tech sector,” said Kenrick Cai, the Forbes editor of the Cloud 100. “This year’s companies had to react rapidly to AI’s sweeping impact while contending with a market pullback. Their resilience puts them in elite company. Congratulations to each of the 2023 Cloud 100 honorees and the 20 Rising Stars who are showing early potential to one day join their ranks.” “This year’s Cloud 100 list is one of the most dynamic in history. While the industry faced macro headwinds, the 2023 Cloud 100 winners displayed the innovation and resilience of the cloud economy and the combination of growth and efficiency that prove the power of the cloud business model. 95% of the honorees are forecasted to reach Centaur status — $100 million of annual recurring revenue — by the end of the year,” said Mary D’Onofrio, partner at Bessemer Venture Partners. “It is further exciting to see so many honorees at the forefront of the AI revolution, which we believe will continue to transform the cloud and propel the next wave of growth for many of this year’s winners.” “The past year our industry has seen a generational step forward in innovation and with AI leading the charge, we are witnessing one of the most important platform shifts in decades,” said Paul Drews, managing partner, Salesforce Ventures. “The Cloud 100 list represents the best of the best and we’ve never been more excited about what the future holds, not only for the cloud but for the entire technology industry. We are proud of what these founders and their communities have already accomplished and look forward to seeing how they continue to transform the industry in the future.” The Gong Revenue Intelligence Platform helps companies transform their organizations with customer-driven insights at scale. As companies continue to prioritize efficient revenue growth, they are consolidating on Gong’s AI-powered platform to automate critical selling workflows, improve decision-making, and close more deals. The Forbes 2023 Cloud 100 and 20 Rising Stars lists are published online at www.forbes.com/cloud100. Highlights of the list appear in the August/September 2023 issue of Forbes magazine. This year, the CEOs of The Cloud 100 and the 20 Rising Stars companies will be honored with a digital content launch, as well as at the exclusive Cloud 100 Celebration hosted by Bessemer Venture Partners, Salesforce Ventures, and Forbes. A special thank you to the event sponsors, including Amazon Web Services (AWS), Bank of America, Cooley, Deloitte, HSBC, J.P. Morgan, Morgan Stanley, Nasdaq, and Qatalyst Partners. ### About Gong Gong transforms revenue organizations by harnessing customer interactions to increase business efficiency, improve decision-making and accelerate revenue growth. The Revenue Intelligence Platform uses proprietary artificial intelligence technology to enable teams to capture, understand and act on all customer interactions in a single, integrated platform. More than 4,000 companies around the world rely on Gong to support their strategic initiatives, deal execution, forecasting, advanced coaching, and productivity to grow revenue efficiently. For more information, visit www.gong.io. About Bessemer Venture Partners Bessemer Venture Partners helps entrepreneurs lay strong foundations to build and forge long-standing companies. With more than 145 IPOs and 300 portfolio companies in the enterprise, consumer and healthcare spaces, Bessemer supports founders and CEOs from their early days through every stage of growth. Bessemer’s global portfolio has included Pinterest, Shopify, Twilio, Yelp, LinkedIn, PagerDuty, DocuSign, Wix, Fiverr, and Toast and has $20 billion of assets under management. Bessemer has teams of investors and partners located in Tel Aviv, Silicon Valley, San Francisco, New York, London, Hong Kong, Boston, and Bangalore. Born from innovations in steel more than a century ago, Bessemer’s storied history has afforded its partners the opportunity to celebrate and scrutinize its best investment decisions (see Memos) and also learn from its mistakes (see Anti-Portfolio). About Forbes Forbes champions success by celebrating those who have made it, and those who aspire to make it. Forbes convenes and curates the most influential leaders and entrepreneurs who are driving change, transforming business and making a significant impact on the world. The Forbes brand today reaches more than 140 million people worldwide through its trusted journalism, signature LIVE and Forbes Virtual events, custom marketing programs and 45 licensed local editions in 76 countries. Forbes Media’s brand extensions include real estate, education and financial services license agreements. About Salesforce Ventures Salesforce Ventures helps enterprising founders build companies that reinvent the way the world works. Since 2009, we’ve invested in and partnered with more than 400 of the world’s most tenacious enterprise software companies from seed to IPO, including Anthropic, Cohere, Airtable, Databricks, DocuSign, Guild Education, monday.com, nCino, Snowflake, Snyk, Stripe, Tanium, and Zoom. Salesforce Ventures leverages our decades of expertise in the cloud and our long-term relationships with key decision-makers at thousands of businesses around the world to give our portfolio companies an advantage, help them build credibility, and accelerate growth. Salesforce Ventures has invested in more than 25 countries with offices all over the world including in San Francisco, Irvine, New York, London, and Tokyo. Follow @SalesforceVC and learn more at http://www.salesforceventures.com.

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Gong Surpasses 4,000 Customers as Businesses Turn to its AI-Powered Platform for Efficient Revenue Growth

Hannah Slocum — Tue, 25 Jul 2023 12:00:00 +0000

Companies including ADT, Indeed, LinkedIn, Snowflake, and Zillow rely on Gong to generate and accelerate pipeline, boost team productivity, and ensure initiatives succeed SAN FRANCISCO – July 25, 2023: Gong, the Revenue Intelligence leader, today announced more than 4,000 customers globally are using the Revenue Intelligence platform to transform their organizations with customer-driven insights at scale. As companies continue to prioritize efficient revenue growth, they are consolidating on Gong’s AI-powered platform to automate critical selling workflows, improve decision-making, and close more deals. Nearly 1,000 customers selected Gong as their revenue intelligence platform since the beginning of the year alone, further extending Gong’s category leadership. Gong helps revenue teams drive success across their most critical business functions – from upskilling teams, creating and accelerating deal pipeline, forecasting accurately, boosting rep productivity, and deploying strategic initiatives. Teams that use Gong’s platform achieve significant value compared to companies that do not, including: Increased win rates – In a study of more than one million opportunities across 2,519 companies, higher usage of Gong increased win rates by 16%. Stronger revenue growth – Across 332 of Gong’s customers, companies who used Gong throughout the organization observed 11% higher revenue growth year over year. Lower churn rates – Higher usage of Gong has a direct correlation with lower churn rates across 800 accounts analyzed – 68% less than those with low usage. Higher net promoter score – Out of more than 3,000 accounts analyzed, those whose managers heavily use Gong achieve a 9% higher NPS over a 12-month period than those whose managers did not. “From Sales to Customer Success, our customer-facing teams rely on conversational insights to understand the impact of our strategic initiatives, identify growth opportunities, proactively mitigate risk, and help create continuity throughout the customer lifecycle,” said Dan Summers, Vice President of Revenue Operations and Strategy, Sprout Social. Customer-Centric AI for Revenue Teams The Revenue Intelligence platform helps companies significantly enhance their deal execution, coaching, sales engagement, strategic initiatives, market insights, and forecasting – all built on Gong’s proprietary AI engine. Gong’s AI models are trained specifically for revenue teams based on tens of billions of customer interactions captured and analyzed on the platform. As a result, it provides a deep understanding of customer interactions, and delivers insights that are twice as accurate as any other solution. Gong’s AI leadership extends to generative AI, including proprietary models that produce highly accurate and relevant content, such as prospecting emails and meeting summaries, which increase team productivity and efficiency. “Companies of all sizes are consolidating on Gong’s platform because of the value they are realizing in transforming their revenue teams,” said Gong co-founder and CEO Amit Bendov. “Since our inception, Gong has leveraged AI across our platform to help companies make better-informed decisions and gain efficiencies that translate to meaningful business value. And we’re just getting started. The potential of autonomous applications is unlimited and will usher in a new era of revenue transformation centered on customer insights.” Gong’s customers include ADT, Indeed, LinkedIn, Morningstar Inc., Shopify, Zillow, and more. At 60%, Gong’s Net Promoter Score among end users is one of the highest in the market. To learn more about how Gong is working with customers, visit https://www.gong.io/case-studies/. ### About Gong Gong transforms revenue organizations by harnessing customer interactions to increase business efficiency, improve decision-making and accelerate revenue growth. The Revenue Intelligence Platform uses proprietary artificial intelligence technology to enable teams to capture, understand and act on all customer interactions in a single, integrated platform. More than 4,000 companies around the world rely on Gong to support their go-to-market strategies and grow revenue efficiently. For more information, visit www.gong.io.

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Gong Introduces Proprietary Generative AI Models Built for Revenue Teams

Hannah Slocum — Thu, 08 Jun 2023 12:01:00 +0000

Customer-Centric AI Models Understand Context and Intent to Automate Sales Workflows and Produce Highly Personalized, Accurate, and Secure Content SAN FRANCISCO – June 8, 2023: Gong, the Revenue Intelligence leader, today launched new proprietary generative AI models built specifically for revenue teams and customizable by individual companies. Utilizing Gong’s dataset of tens of billions of captured and analyzed sales interactions – including calls, emails, and web conferences, among others – the models produce highly accurate and relevant content that helps revenue teams shorten seller workflows to drive efficiencies and win more deals. Gourmet Ads is using Gong’s new generative AI feature Call Spotlight to increase sales rep productivity and efficiency. “Call Spotlight is dramatically reducing the time my team spends consuming information during the sales prospecting process, while quickly surfacing call highlights, outlines, and next steps without having to listen to calls,” said Benjamin Christie, President, Gourmet Ads. “Its ability to accurately understand and convey the context of sales conversations is transformative.” Generative AI that Understands Customers and Revenue Teams Unlike off-the-shelf systems, Gong’s proprietary generative AI models are able to accurately categorize data specific to sales deals, such as customer objections, and understand context and intent in sales conversations, such as the disposition of a conversation, to produce results that are highly relevant and accurate to revenue teams. The new generative AI capabilities in the Gong Revenue Intelligence platform help revenue teams improve decision-making and win more business by autonomously surfacing and prioritizing the most critical next actions for deals, generating personalized content tailored to specific accounts, and freeing sales reps’ time to focus on strategies that drive growth. New and future capabilities include: Pipeline management: Gong autonomously aggregates points of interest across deals, accounts, and contacts to provide revenue teams with a complete view of deal risks and opportunities. Gong will also allow open-ended questions about accounts (e.g., “Did the customer mention when they intend to start a pilot?”). In addition to surfacing valuable insights, this can reduce information consumption time by over 20x. Advanced coaching: Gong generates summaries of critical information conveyed in sales calls, including intent and outcomes, based on what’s important to the business. This helps managers prioritize the most pressing actions for teams and coach through obstacles. Managers can also save time by scanning summaries 5-10 times faster than listening to calls. Market insights: Gong helps revenue teams understand important emerging market trends and themes that companies don’t know yet to track. For example, with Gong customers can understand what are the top objections or concerns customers have across different segments, and how each one is trending. Sales engagement: Announced today, Gong Engage automatically generates highly personalized emails that take into account previous interactions with prospects and buyers and account facts (e.g., pain points) to drive better results. “Gong launched in 2016 to harness the power of AI to rid customer-facing people of their day-to-day drudgery. We have been working with LLMs for over a year, and see it as a major breakthrough. But highly accurate, domain-specific AI that delivers a deep understanding of what’s going on within a sales organization and the next steps needed to win deals is more elusive,” said Gong co-founder and CEO, Amit Bendov. “AI is the core of Gong’s platform, and our new models exemplify the sales-driven advancements we’re bringing to market to help our customers transform their teams and accelerate revenue growth.” Gong uses a combination of proprietary in-house models, trained using Gong’s unique customer-interaction dataset and customized to customers’ business, and augmented general-purpose large language models to deliver unrivaled accuracy and relevance for revenue teams. AI Customized for Individual Businesses Gong is already working with customers to tailor its AI capabilities to their specific needs. Smart Trackers helps revenue teams accurately understand the context of customer interactions. As the first user-trainable AI system customized for companies, Smart Trackers can be trained to satisfy a customer’s business, market, and priorities. Because Smart Trackers rely on contextual information, rather than keywords, they can pick up on concepts – and then surface insights – without having to be an exact match. This means that Gong delivers AI that is three times more accurate than off-the-shelf systems and keyword-based analysis. ### About Gong Gong transforms revenue organizations by harnessing customer interactions to increase business efficiency, improve decision-making and accelerate revenue growth. The Revenue Intelligence Platform uses proprietary artificial intelligence technology to enable teams to capture, understand and act on all customer interactions in a single, integrated platform. More than 3,500 companies around the world rely on Gong to support their go-to-market strategies and grow revenue efficiently. For more information, visit www.gong.io.

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Gong Launches Gong Engage, Sales Engagement Reimagined with Customer-Centric AI

Hannah Slocum — Thu, 08 Jun 2023 12:01:00 +0000

Gong Engage helps revenue teams create and accelerate pipeline powered by tens of billions of real customer interactions SiteDocs using Gong Engage to optimize prospecting and align revenue teams on centralized workflows SAN FRANCISCO – June 8, 2023: Gong, the Revenue Intelligence leader, today announced a breakthrough sales engagement solution powered by the industry’s most accurate AI models built for revenue teams. Gong Engage is designed to help organizations create and accelerate pipeline – all on a single platform that is powered by real customer interactions. Gong Engage serves as a single solution to streamline sales engagement for revenue teams by delivering AI-based sales guidance from the first touchpoint with a prospect to deal close. Engage helps teams create and accelerate pipeline by delivering increased productivity with AI-driven automation and guidance, high-quality outreach to engage entire accounts, and a single sales engagement solution to streamline revenue workflows. Gong’s proprietary AI delivers three times more accuracy than off-the-shelf AI models. SiteDocs, a safety compliance software provider, has been using Gong Engage in beta to consolidate all of its sales team’s operations on Gong. “Our sales cycles move incredibly quickly, and with a small and resource-constrained team, we’ve found that optimizing customer engagement within the right window of time is a strong indicator of whether or not we’ll win a deal,” said Thomas Andres, VP Innovation, SiteDocs. “Engage will enable us to engineer the process from first touchpoint, to follow-up, to contract signing, because it understands the sales context of the interactions we are having. Since using Engage, we’ve been able to get to a yes or no answer sooner – which lets us allocate resources strategically as we grow our business.” “Gong changed how revenue teams build pipeline with our customer-centric AI – now we’re changing how they engage with customers at every stage,” said Gong co-founder and CEO, Amit Bendov. “We have leveraged our market-leading AI technology as the foundation for Gong Engage, which sets the entire revenue team up for success. Engage is the only solution that harnesses customer interactions at scale to drive high-quality engagement and ultimately, grow revenue.” In addition to foundational capabilities such as workflows, web-based dialer, and email templates, Engage delivers reimagined customer engagement features that allow revenue teams to consolidate and up-level their strategies across the entire sales cycle. The only AI-driven sales engagement solution powered by complete customer interactions Gong Engage utilizes Gong’s proprietary generative AI models to help reps prioritize deals and automatically produce call highlights, action items, and outcomes based on conversation analysis from billions of customer interactions. With these AI-enabled features, sales teams – from SDRs to AEs to RevOps leaders – have clear visibility into deals and workflows. According to The State of Sales Engagement survey from Gong, 61 percent of sellers don’t know where to focus their engagement efforts. Using generative AI models trained on interactions captured by Gong, Engage makes it easier and more efficient for teams to personalize their customer engagement efforts. AI features include: Call spotlight, which uses Gong’s proprietary generative AI model to create highly accurate briefs, key account highlights, and action items from sales conversations. Automated call outcomes and email response classification, which automatically categorizes prospecting calls and emails, increasing the accuracy and completeness of the information being entered into CRM. Assisted writing, which helps reps personalize their outreach based on persona, without having to manually rewrite entire messages. Engage accounts, not just leads In Gong’s survey, sellers reported they spend more than six hours each week to manually create one-off personalized emails to buyers. Despite these efforts, 91 percent of buyers surveyed perceive the sales content they receive from sellers as not personalized. Engage’s contextual, account-based approach for prospecting and selling exceeds the limitations of traditional lead-based tools that encourage mass outreach with little targeting. Instead, it delivers a complete understanding of an account including all touchpoints, relevant CRM information and conversational history through features including: Recommended Contacts, which uses historical deal data to recommend who best to connect with and enables direct access to contact data provided by Gong’s partners, including LeadIQ, Cognism, and Apollo, for streamlined outreach. Buying Signals, which are surfaced from more than 120 Gong Collective integrations to help teams stay on top of their pipeline, no matter where signals are coming from. One sales engagement solution for the entire revenue team 80 percent of organizations use sales engagement tools only to get the first meeting booked. Engage eliminates the need to add new tools to progress deals. By consolidating an organization’s sales engagement functions including prospecting and selling onto a single platform, RevOps leaders and reps can save time and money and reduce risk. The platform further reduces fragmentation in existing sales engagement and prospecting through partnerships with connected data from partners like LinkedIn Sales Navigator, Chili Piper, and Calendly to offer increased visibility, workflow automation, and alignment such as: Pipeline Views, which lets reps view key tasks and information on active opportunities including a live list of critical actions to engage with buyers and move deals forward. Analytics Dashboard, which gives leadership full visibility into critical metrics across the sales cycles so they can continuously fine-tune their playbook Collaboration, which enables team members to share and assign critical tasks and notes cross-functionally. Gong Engage will be made generally available this summer. To learn more, visit gong.io/engage. ### About Gong Gong transforms revenue organizations by harnessing customer interactions to increase business efficiency, improve decision-making and accelerate revenue growth. The Revenue Intelligence Platform uses proprietary artificial intelligence technology to enable teams to capture, understand and act on all customer interactions in a single, integrated platform. More than 3,500 companies around the world rely on Gong to support their go-to-market strategies and grow revenue efficiently. For more information, visit www.gong.io.

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Gong Brings Insights to Business Intelligence Tools for More Informed Decision-Making

Hannah Slocum — Wed, 10 May 2023 12:00:00 +0000

Gong Insights, Powered by Snowflake, Autonomously Feeds Gong’s Data Set into Customers’ Business Intelligence Tools SAN FRANCISCO – May 10, 2023: Gong, the Revenue Intelligence leader, today announced the launch of Gong Insights, Powered by Snowflake, a new solution that autonomously brings insights captured on the Gong Revenue Intelligence Platform to a company’s existing business intelligence (BI) tool. This new offering will allow business leaders to make informed business decisions by leveraging Gong’s rich data set alongside the rest of their critical business insights. Despite the proliferation of enterprise data, it remains challenging to understand which initiatives in the sales cycle yield success and which don’t – and whether these initiatives are even followed by sales teams. Most business decisions have relied on sales data that is entered manually by sellers into their CRM. As a result, this data is often incomplete and unreliable, and may lead to uninformed or incomplete decision-making, with only 54 percent of GTM leaders reporting they have clear, real-time visibility into the progress of deals. “Business leaders are under pressure to make the right strategic decisions that will help their companies thrive – especially in this challenging climate. But they often rely on manual data like CRM or field or customer surveys, which are subjective and go stale quickly,” said Ryan Longfield, Chief Revenue Officer, Gong. “By teaming with Snowflake to bring this rich data and understanding from Gong directly into the broader set of insights, we are making it easier for leaders to improve their GTM strategy, productivity and execution – all based on data that’s rooted in customer interactions.” Gong has partnered with Snowflake, the Data Cloud company, to automate the integration of sales interactions data into customers’ existing BI tools. This is designed to make it easier for senior business leaders to have a view into revenue intelligence insights along with other key business metrics as they evaluate strategic decisions. Building the solution on Snowflake has allowed Gong to leverage the reliability, security, and automation of Snowflake’s single, integrated platform to help organizations capture a more complete view of their GTM data for more informed business decision-making at all levels of the organization. This is a continuation of Gong and Snowflake’s partnership to help revenue leaders make more informed business decisions. “Having access to the right data is critical to ensuring strategic decisions can be made that lead to growth,” said Chris Degnan, Chief Revenue Officer, Snowflake. “By building on Snowflake, Gong is able to securely and seamlessly integrate its data into the rest of a company’s dataset, giving executives a clearer picture of the information they need to run their business.” Joint customers will be able to quickly set up their Gong Insights instance, without requiring any code. With Snowflake, data will flow automatically into the existing BI tool, from which teams can create and customize dashboards with pre-built reports from Gong. With Gong Insights, customers can enrich critical reports by bringing Gong data into their existing BI tool, and customize them based on business priorities to drive go-to-market success, team efficiency, and an understanding of pipeline health. Sigma Computing, a cloud analytics solution platform, is using Gong Insights, Powered by Snowflake, to gain deeper insights with a more centralized and comprehensive view of data. Sigma was founded in 2014 to meet the needs of analysts who work with spreadsheets and want to use data in the Snowflake Data Cloud to remove the technical hurdles of developing on visualization tools in SQL to run specific big data queries. “The ability to see around corners is critical to being able to more accurately predict outcomes using data. While we have always had all of our go-to-market data combined with key data sources like product usage, we have lacked the ability to combine that with real time activity from sales calls. With our go-to-market data siloed apart from other critical business insights, our teams were spending significant time trying to integrate these data points for a clear picture,” said Orla Clifford, VP Operations, Sigma Computing. “Integrating real time activity via Gong Insights Powered by Snowflake has given us the ability to visualize a full 360 view of our sales funnel in Sigma, which in turn enables us to more precisely predict scenarios and validate our forecast.” Gong Insights, Powered by Snowflake, is part of a broader effort to help business leaders leverage Gong’s rich data set for more informed decision-making. In addition to the new product, customers can also access Gong Insights through: CRM Enrich – Automatically captures and pushes select Gong data (activities, calls, emails, and more) directly into Salesforce Data Cloud or HubSpot, allowing teams to automate the data entry process, consolidate niche tools, and create a unified system of record. Initiatives Board – The dashboard within the Gong Revenue Intelligence Platform gives teams visibility into team adoption, as well as the ability to understand how initiatives resonate with their target market and correlate to business impact. Gong Insights products are generally available for joint Gong and Snowflake customers in the United States. To learn more, visit http://gong.io/insights. Industry leading applications are Powered by Snowflake. By building on Snowflake, product and engineering teams are able to develop, scale, and operate their applications without operational burden, delivering differentiated products to their customers. With the Powered by Snowflake program, builders get access to resources to help them design, market, and operate their applications in the Data Cloud. To learn more about the Powered by Snowflake program and how organizations are building on Snowflake, click here. ### About Gong Gong transforms revenue organizations by harnessing customer interactions to increase business efficiency, improve decision-making and accelerate revenue growth. The Revenue Intelligence Platform uses proprietary artificial intelligence technology to enable teams to capture, understand and act on all customer interactions in a single, integrated platform. More than 3,500 companies around the world rely on Gong to support their go-to-market strategies and grow revenue efficiently. For more information, visit www.gong.io.

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Gong Recognizes Ten Companies Driving Efficient Growth with Revenue Intelligence

Hannah Slocum — Thu, 09 Mar 2023 17:00:00 +0000

2022 Golden Gong Awards showcase companies using Gong’s automated insights to deliver strategic business results PALO ALTO, CA – March 9, 2023: Gong, the Revenue Intelligence leader, today announced the winners of the third annual Golden Gong Awards, which recognizes companies using Gong to help their sales teams drive efficient revenue growth. Ten companies were selected as winners based on their use of the Gong Reality Platform to increase sales productivity, improve deal execution, and help ensure the success of strategic initiatives, especially as market needs change. Gong supports revenue teams’ most critical workflows in one platform to understand pipeline risks and opportunities, and prompt revenue teams to take action accordingly. With this understanding, organizations can increase sales productivity and pivot their revenue strategies to better address changing market needs. “More companies are choosing to consolidate their sales technology stack on the Gong platform because of its ability to increase revenue teams’ productivity, improve decision making, and drive efficient growth,” said Bríon O’Connor, CMO, Gong. “This year’s Golden Gong Awards recognizes the companies that have adopted this approach to transform their revenue organizations and grow strategically despite economic challenges.” The 2022 Golden Gong winners are: The A-Team (NEW) – Best Use of Gong Across Your Organization Story: Alpine IQ The Captain – Best Gong for People Story: Greenhouse Software The Globetrotter (NEW) – Best Use of Gong Across Countries Story: Mimecast & Indeed The Innovator – Most Creative Use of Gong Story: Datarails & Demandbase The Most Valuable Player (MVP) (NEW) – Best Use of the Entire Gong Platform Story: DemandScience The Powerhouse (NEW) – Best Gong for Performance Story: Andela The Strategist – Best Gong for Strategy Story: MasterClass The Visionary – Best “We Switched to Gong” Story: RollWorks The Golden Gong Awards is an annual initiative to recognize companies leveraging revenue intelligence in an innovative way. This year’s winners were selected from 183 total nominations across 101 customer accounts. To learn more about how the Gong Reality Platform is helping companies across industries execute on their go-to-market strategies, please visit https://www.gong.io/case-studies/. Quotes from the Golden Gong Award Winners The A-Team – Best Use of Gong Across Your Organization Story: Alpine IQ initially started using Gong solely for their customer success team and later brought Gong into the sales and marketing team. “Gong is a pivotal part in Alpine IQ’s day to day operations. Our marketing team uses Gong to improve sales’ materials by listening to demos and pulling keywords for company-wide materials. The sales team save and share demos through Gong as well as use interaction insights to better improve sales calls,” said Alesia Anderson, Marketing Brand Manager, Alpine IQ. “Gong was instrumental in Alpine IQ’s 74% growth in recurring monthly revenue in 2022. The Captain – Best Gong for People Story: Greenhouse Software used Gong to help reinforce the training for its sales force (Small Business and Mid-Market Account Managers) around a new product that had recently been launched. “At Greenhouse we strive to create a culture that fosters innovation and encourages our employees to think differently,” shared Jessica Clay, Senior Program Manager, Sales Enablement, Greenhouse Software. “Last year our Small Business and Mid-Market Account Management teams took a new approach to a product launch and we developed a biweekly game-film series using Gong. Gong provided a practical approach for managers and peers to discuss new ways of positioning the value of our product. This out-of-the-box thinking led to a significant improvement in our feedback loop and contributed to more than doubling our product revenue.” The Globetrotter – Best Use of Gong Across Countries Story: Indeed – the #1 job site worldwide – decided to roll out Gong globally because they needed a solution to help them understand and serve the diverse needs of their international audience. Indeed’s global mission is to help people get jobs, and Gong has given the company the ability to capture calls from different countries and understand the unique cultural contexts of each region. “We have used Gong.io’s advanced analytics to optimize our sales process in different regions, tailoring our approach to fit the specific needs and preferences of our clients,” said Nathan Davison, Manager, Learning and Development, who leads the continued education support at Indeed. “This has been particularly useful since we launched the ‘Indeed Way Methodology’ to Sales and Support to over 6000 reps globally in the past two years across all of our markets, and Gong has given us greater insight into what is working well, who is doing it best, and how we can model and evolve our approach based on this new level of insight.” Mimecast has deployed Gong in nine different countries, all of which have a high adoption rate of the platform. It has helped the team provide a consistent Mimecast story when engaging with customers in each of their global theaters. “Last August, we announced our new Work Protected branding and messaging, and it was extremely important that reps across all our locations were using it consistently in all customer-facing content. With Gong trackers and call filters, we have been able to set up saved searches to highlight examples of when new messaging has been used effectively and also flag when old messaging or content is used,” said Ian Gwynne, Technology Enablement Architect, Mimecast. “This helped us identify that we needed to provide better hands-on training in regions where time zones are difficult to manage, which led us to hire an enablement manager in a specific region to ensure that we are providing consistent support.” The Innovator – Most Creative Use of Gong Story: Datarails put Gong data at the center of its unique marketing campaign, where it had celebrities recording quotes from real Gong calls to show the problems that CFOs and Financial Planning and Analysis teams face on a daily basis, but do not talk much about. “Getting celebrities from shows such as The Sopranos and The West Wing to narrate real-life problems of financial planning and analysis, as recorded on Gong calls, helped to show us a human brand who deeply understand the challenges of our target market,” said Jonathan Marciano, Director of Communications, Datarails. “Content such as this helped enable Datarails to grow at 3x ARR last year.” Demandbase’s enablement team recently began hosting bi-weekly knowledge-sharing sessions they affectionately call, “Gong GOATs Live,” showcasing the best sales tactics captured by Gong. “Each week we take a section or subsection of our playbook and focus on improving that specific skill,” said Jay Tuel, VP GTM Strategy, Demandbase. “For example, one month, we focused our Gong GOATs Live on learning to do outstanding discovery. The following month, we saw conversion rates to pipeline improve 8% for new business and 26% for upselling.” The Most Valuable Player (MVP) – Best Use of the Entire Gong Platform Story: DemandScience uses Gong to tie their revenue intelligence all together. While they initially switched from an alternative solution to Gong, they immediately observed greater benefits beyond the initial use case of getting conversational insights. “We use everything from trackers to understand trends with our prospects and clients, but also market trends to help our product and marketing teams understand some of the sentiment in the market around certain initiatives. It’s helped lead our product development and get ahead on certain decisions,” said Eric Choronzy, SVP, North America Sales, DemandScience, “We’ve also onboarded Gong Forecasting globally as we finally made forecasting a priority going into 2023. Additionally, we’re beta users on Gong Assist, and see that as something we may onboard as well in the near future. Basically, we’re a full blown Gong shop over here, and are happy we made this decision.” The Powerhouse – Best Gong for Performance Story: Andela is the largest flexible network for on-demand, high quality remote digital talent leaned in heavily to its use of Gong in 2022, and saw its go-to-market organization transformed. “As a fully remote company, we were looking for ways to improve our ramp times for new hires. We leverage various platforms to help facilitate a remote onboarding experience, but once we implemented Gong everything changed. As we implemented new offerings, we needed a way to quickly share strong examples of top reps pitching the offering in order to ensure reps could perform at their fullest potential” said Kieran Smith, Senior Manager, Revenue Enablement, Andela. “Since leaning into Gong, we have reduced our time to ROI to 12 weeks, shortened sales cycles by a third, and shrunk the time between onboarding an SDR to booking their first meeting to just 16 days.” The Visionary – Best “We Switched to Gong” Story: Initially, RollWorks used a conversational intelligence solution to record its sales calls. Over time, they realized the need for a platform to deliver more deal insights around how activity was impacting pipeline and renewals, and made the switch to Gong. “In 2022, we focused most of our enablement around up-leveling and up-skilling our reps. With the macro-economic impact on the MarTech industry, it was important to ensure our Sales and CS teams were properly showing up to customer conversations as advisors and leading with value,” said Cheryl Bisram, Sr. Director Revenue Enablement, RollWorks. “With Gong, we have seen an increase in productivity and a 57% increase in average contract value in 6 months. We have also seen an increase in our appointment to qualified conversion rate from 34% – 50% amid 100% Gong adoption from all AE, AMs, and CSMs.” RollWorks was also able to migrate their entire post-sale and renewal forecasting process to Gong boards. With unified Dealboard data, CRM data, and Gong’s AI trackers, they were able to analyze new product launch pitches as well as competitive conversations. It helped the team stay organized and focused on future quarters, helping improve their Net Dollar Retention 31 percentage points QoQ. ### About Gong Gong unlocks reality to help people and companies reach their full potential. The Reality Platform autonomously empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform captures and analyzes. Gong then delivers insights at scale, enabling revenue and go-to-market teams to determine the best actions for repeatable winning outcomes. More than 3,500 innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, Sprout Social, Twilio, and Zillow trust Gong to power their business reality. For more information, please visit www.gong.io.

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Gong Expands Integrations and Channel Offerings with More Than 40 New Ecosystem Partners

Hannah Slocum — Wed, 08 Mar 2023 14:00:00 +0000

Launches Recommended Contacts, Gong’s first partner-enabled feature, to automate contact identification and sourcing PALO ALTO, CA – March 8, 2023: Gong, the Revenue Intelligence leader, today announced improvements to the Gong Partner Network designed to give ecosystem partners and customers more comprehensive ways to access insights delivered by the Gong Reality Platform. With more than 40 new partners added over the last two quarters, a new partner portal, and a platform feature that automates selling into the right contacts, the Gong ecosystem now offers new ways to help companies drive revenue growth using AI and automation. As organizations of all sizes feel the pressure of inflation and shrinking budgets, they are taking a closer look at their IT investments to find opportunities to consolidate. By bringing together technology, services and consulting partners to deliver their solutions and expertise via Gong, customers can access the tools they need to drive revenue and transform sales processes across the entire funnel – all on a single AI-enabled platform. Gong is revamping its partner program with new tiers and benefits for partners from all channels. The new Gong Partner Portal is the hub where partners can unlock resources to help grow their businesses with Gong. Partners will be able to leverage the portal to track and report on referral and resell opportunities with Gong, and access Gong’s asset library and trainings to help enable sales teams with insights and best practices from Gong’s network. “Selling is critical in this economic environment, but we see companies struggling with how to grow revenue in a way that reflects the reality of their market and pipelines,” said Russell Dwyer, VP of Alliances & RevTec Services at Corporate Visions. “We have partnered with Gong to help our clients measure the effectiveness of their revenue growth strategies, identify coaching opportunities, mitigate pipeline risks, and optimize the efforts of their revenue teams at scale.” Contact Data Integrations Enable Recommended Contacts Today, Gong also made generally available Recommended Contacts, which leverages historical data from previous sales interactions to identify which decision makers and influencers contribute to higher win rates. For example, based on contextual signals such as the stage of a deal, Recommended Contacts will autonomously recommend a persona (for example, a VP of RevOps) at the prospect company that has been shown to yield success when incorporated in previous deals. Then, leveraging data from Gong’s contact data partners, it will surface the name and contact information of the specific individual. From there, teams can connect with multiple decision-makers and progress deals – all from a single, automated platform. Delivered along with Apollo, Cognism, and LeadIQ, Recommended Contacts is the first feature on the Gong Reality Platform that is directly powered by partners, paving the way for continued innovation for the Gong Partner Network. “Revenue organizations are at a pivotal moment in time – their role in driving company growth has never been more critical, while their roadblocks loom larger than ever,” said Eddie O’Brien, senior vice president, Partnerships, Gong. “By expanding the Gong Partner Network across the full sales funnel and enabling more automation and access options for our customers, we’re tapping an industry-best ecosystem to deliver maximum value to revenue teams.” The Gong Partner Network is a large and expanding group of leading technology, service and consulting firms that partner with Gong to connect their tools and solutions to the Gong Reality Platform. The Gong Partner Network – now with more than 230 technology and channel partners – encompasses the Gong Collective, the leading marketplace for technology integrations for customer-facing teams. The Collective is designed to reduce integration complexity, simplify setup, and enable customers to unlock more value from the platform. To learn more about the Gong Partner Network, visit gong.io/partners. About Gong Gong unlocks reality to help people and companies reach their full potential. The Reality Platform autonomously empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform captures and analyzes. Gong then delivers insights at scale, enabling revenue and go-to-market teams to determine the best actions for repeatable winning outcomes. More than 3,500 innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, Sprout Social, Twilio, and Zillow trust Gong to power their business reality. For more information, please visit www.gong.io. ###

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Gong Named a Representative Vendor in “Action Platform” Category in 2023 Gartner® Market Guide for Revenue Intelligence

Cody Baker — Tue, 21 Feb 2023 16:00:00 +0000

PALO ALTO, CA, February 6, 2023 – Gong, the Revenue Intelligence leader, today announced that it has been named an “Action Platform” – the most comprehensive category – in Gartner’s second annual Market Guide for Revenue Intelligence Platforms. Gong was recognized for its ability to autonomously capture and understand customer interactions and prompt actions that can in turn increase sales productivity, improve deal execution, and help ensure the success of strategic initiatives, especially with changing market needs. The latest research from Gartner outlines the key players, capabilities, value propositions and use cases in the Revenue Intelligence (RI) industry. Vendors are classified based on the breadth of their offering and specific area of strength. By grouping Gong in the most comprehensive category, Gartner acknowledged the platform’s ability to engage, enable and guide sellers as they navigate tighter budgets and increased scrutiny in today’s market. “By 2025, 75% of B2B sales organizations will replace traditional sales playbooks with AI-based guided selling solutions,” the report predicts, recommending that companies evaluating Revenue Intelligence platforms prioritize solutions that create actionable tasks for sellers. Gong supports revenue teams’ most critical workflows in one platform to understand pipeline risks and opportunities, and prompt revenue teams to take action accordingly. With this understanding, organizations can in turn increase sales productivity, defend their customer base, and pivot their GTM strategy to better address changing market needs. Built using proprietary AI technology and leveraging a network of more than 120 integration partners, Gong can connect fully into a company’s revenue organization to assist them in go-to-market activities. “Gong has proven to us that there’s value in getting people engaged in the platform and thinking about other ways to tie data together. It’s led to very successful outcomes,” said David Hershenson, Senior Director of Revenue Operations at Tray.io. “In today’s economy, sales cycles are more complicated and are getting longer,” said Amit Bendov, co-founder and CEO, Gong. “And companies are looking to consolidate their tech stacks and optimize every dollar spent. The Gong platform delivers the most complete solution and autonomously recommends actions to help sellers close deals faster.” When integrated into an organization’s sales cycle, Revenue Intelligence can more accurately and efficiently bring deals to completion. The 2023 Gartner Market Guide for Revenue Intelligence Platforms emphasizes the importance of surfacing action steps within a Conversational intelligence platform to drive impact. To access the Gartner 2023 Market Guide for Revenue Intelligence Platforms, click here. About Gong Gong unlocks reality to help people and companies reach their full potential. The Reality Platform autonomously empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform captures and analyzes. Gong then delivers insights at scale, enabling revenue and go-to-market teams to determine the best actions for repeatable winning outcomes. More than 3,500 innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, Sprout Social, Twilio, and Zillow trust Gong to power their business reality. For more information, please visit www.gong.io. ###

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GONG APPOINTS SONYA HUANG AND KELLY BRESLIN WRIGHT TO BOARD OF DIRECTORS

Cody Baker — Mon, 09 Jan 2023 16:00:00 +0000

PALO ALTO, CA – January 9, 2023 – Gong, the Revenue Intelligence leader, today announced the appointment of Sonya Huang and Kelly Breslin Wright to the Gong Board of Directors. Huang, a partner at Sequoia Capital, replaces former board member Carl Eschenbach. Eschenbach served on Gong’s Board since November 2019 and is now transitioning to his recent appointment to co-CEO of Workday. “Carl’s vast enterprise sales experience and first-hand knowledge scaling tech companies were incredibly helpful to Gong over the past three years,” said Gong CEO and co-founder Amit Bendov. “I’m truly grateful for his guidance and counsel and wish him amazing success on his new journey.” As a partner at Sequoia, Huang works with technology companies with a particular focus on enterprise software, data, and artificial intelligence. She has led or co-led Sequoia’s investments in Gong, dbt Labs, Glean, Hugging Face, Streamlit, Tecton, and Amplitude, among others. Huang brings deep experience advising companies on financial and operating strategies and helping them scale during periods of hypergrowth. Prior to Sequoia, Huang worked as a financial analyst at Goldman Sachs and in private equity. Kelly Breslin Wright is rejoining the Gong Board of Directors, transitioning from her operating role as President & COO. Wright joined Gong’s Board in early 2021 before moving to the President & COO role in July 2021. In this role, Wright shaped Gong’s go-to-market strategy and bolstered its infrastructure, processes, and leadership team. She played an instrumental role in accelerating Gong’s US and international businesses and expanding its customers to more than 3,500. “I want to thank Kelly for her significant contributions to Gong, and I’m delighted that she will continue to lend her expertise, passion, and vision as a Board member,” said Bendov. “We’re equally thrilled to welcome Sonya and her expertise advising high-growth tech companies and her passion for AI and its ability to transform industries. The collective diversity and experience on our board will further strengthen Gong and accelerate our progress in becoming the most valuable platform for revenue teams.” About Gong Gong unlocks reality to help people and companies reach their full potential. The Reality Platform autonomously empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform captures and analyzes. Gong then delivers insights at scale, enabling revenue and go-to-market teams to determine the best actions for repeatable winning outcomes. More than 3,500 innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, Sprout Social, Twilio, and Zillow trust Gong to power their business reality. For more information, please visit www.gong.io. # # #

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Gong Named One of The Fastest-Growing Companies in North America on the 2022 Deloitte Technology Fast 500™

Cody Baker — Wed, 16 Nov 2022 16:00:00 +0000

PALO ALTO, CA – November 16, 2022 — Gong, the Revenue Intelligence leader, today announced it has been named to the Deloitte Technology Fast 500, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 28th year. Gong grew 1,792% percent during this period. “Gong’s growth reflects our commitment to enabling companies to reach their full revenue potential by truly understanding the voice of the customer and harnessing it for better selling strategies, engagement and, ultimately, closing more deals,” said Gong Co-Founder and CEO Amit Bendov. “Our Reality Platform creates incredible value for revenue teams – especially during today’s challenging economy – through enhanced deal execution, more accurate forecasting, and increased team productivity.” “Each year I am in awe of the immense talent the Technology Fast 500 rankings reveal, confirming the winners’ relentless pursuit of creativity and their ability to solve real-world problems that benefit us all,” said Paul Silverglate, vice chair, Deloitte LLP and U.S. technology sector leader. “This year’s Technology Fast 500 list is a true reflection of some of today’s most determined and inspiring pioneers who have prospered by anticipating what’s next, understanding what’s needed to succeed and driving creativity forward,” said Christie Simons, partner, Deloitte & Touche LLP and industry leader for technology, media and telecommunications within Deloitte’s audit and assurance practice. “Representing all facets of technology, the winners have shown they not only have the vision but can also expertly manage their companies through rapid growth. We congratulate each winner on their impressive achievements.” Now in its 28th year, the Deloitte Technology Fast 500 provides a ranking of the fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies — both public and private — in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2018 to 2021. In order to be eligible for Technology Fast 500 recognition, companies must own proprietary intellectual property or technology that is sold to customers in products that contribute to a majority of the company’s operating revenues. Companies must have base-year operating revenues of at least US$50,000, and current-year operating revenues of at least US$5 million. Additionally, companies must be in business for a minimum of four years and be headquartered within North America. About Gong Gong unlocks reality to help people and companies reach their full potential. The Reality Platform autonomously empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform captures and analyzes. Gong then delivers insights at scale, enabling revenue and go-to-market teams to determine the best actions for repeatable winning outcomes. More than 3,500 innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, Sprout Social, Twilio, and Zillow trust Gong to power their business reality. For more information, please visit www.gong.io. About Deloitte Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the “Deloitte” name in the United States and their respective affiliates. Certain services may not be available to attest clients under the rules and regulations of public accounting. Please see www.deloitte.com/about to learn more about our global network of member firms. # # #

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